“Lozova machinery” in 2016 increased sales by 80%
“Lozova machinery” (brand tillage agricultural machinery produced by enterprises of the industrial group UPEC, Kharkiv region), in 2016 increased sales by 80% compared to the year 2015, to more than 250 million UAH, reports a press-service of UPEC.
“The increase in sales became possible due to the expansion of the product range, active participation in exhibitions and field days to improve service. In addition, the increased number of service employees, the number of service crews and service vehicles”, – the press service quoted Director of sales of the UPEC agricultural division of Alexander Titov.
According to marketing Director of the agricultural division Olga Babkovoj products “Lozova machinery” is actively promoted outside of Ukraine.
“Nomenclature of the brand is already being implemented in two strategic areas: the markets of the CIS countries and Eastern Europe . Through participation in exhibitions and holding desotorow we managed to significantly increase sales and strengthen dealer network in these regions”, – said marketing Director of agricultural division Olga Babkova.
The range of manufactured equipment, in particular, seed drill Zlatnik., harrows wide-Lira, systems for soil a “real” disc harrows-harrows Ducat and other tilling machines.
UPEC is one of the leading in Ukraine private companies, specialized in machine building business. Consolidated gross sales group are not disclosed.